by Andrew Yoon 2010 27 Oct 11: 00 AM 
: Sony is preparing to launch a new program called incentive prizes PlayStation. Closed beta for this offer is currently invite only--for owners of PlayStation "highly committed"--but the full service to include all will open next year. The program will reward players with a number of bonus PSN, including avatar "exclusive", dynamic themes and PlayStation Home content. Also, will be marked by prizes "members only" events, contests and giveaways.At first glance, it looks like PlayStation Awards offer many of the same features more PlayStation.However, the two services are separated from each other and offer different bonus Rewards is free and will be open to all owners of PlayStation, regardless of multiple State--although most members are more likely to be offered the taking into service during the beta.
As a Club Nintendo and Square Enix members, prizes PlayStation is tiered, separating its members into three groups: select, Pro and legendary. Games, demo download, using PlayStation, be active on playstation.com Forums, respond to polls and purchase content on PlayStation Store are some of the ways in which members can enhance their ranks in a system of leveling Trophy-inspired.
Susan Panico, Senior Director of PlayStation Network, called the service follow-up previous generation loyalty programs of PlayStation, PlayStation Underground and gamer Advisory Panel of eras PS2 and PS1. When asked if rewards and Plus could possibly be merged, panic stressed that Plus will continue to offer exclusive benefits (e.g. prepaid access for select Games), whereas the reward is meant for everyone, including loyal fans who have not paid more.
"Our goal was to say ' thank you ' for being engaged with us," said panic. "Part of that commitment may be that it is up to multiple members, which is a very appreciated commitment with us But there are a lot of people who spend a lot of time with PlayStation Network, as well as on the console, that we wanted to give a simple surprise and joy.A way of saying, ' Hey, thanks for being a valued customer for a very long time! ' "
PlayStation (r) Awards ago PlayStation (r) faithful fans a new way to earn their exclusive and recognition
27 October 2010-Sony Computer Entertainment America (SCEA), LLC today inaugurated its new loyalty program, PlayStation (r) awards, designed to give PlayStation (r) fans in United States the opportunity to acquire exclusive status, recognition and rewards based on a variety of activities based on PlayStation exercising in the ecosystem of the PlayStation.
Prizes begin as a PlayStation beta by invitation only, including first members PlayStation (r) plus and Gamer Advisory Panel (GAP), which will have the opportunity to help shape the program and get a head start to get exclusive prizes.The full public launch is planned for spring 2011, when registered fans of PlayStation (r) network will be able to join the free loyalty program during beta, the program will focus on rewarding activities from PlayStation ® 3 (PS3 owners (tm)), adding possibly PSP(tm) (PlayStation ® Portable) owners over time.
There are three reward levels for members of PlayStation reward reach, composed of "Selection", "Pro" and "Legendary," increasing. Members advance through each level based on their level of commitment and actions in the ecosystem of the PlayStation, including playing new games for the first time, show purchases content from PlayStation Network in PlayStation (r) Store or PlayStation (r) Home, download movies and TV, or engaged in communication with PlayStation as take polls, for example. As their status increases, so do rewards. Members may go to their profile page and watch the progress bar to reward to find their current level of status and see how close they are to reach the next level.
Anyone who participates in prizes PlayStation has the opportunity to earn a wide range of unique prizes. Examples include exclusive PSN avatar that display the status Member program, dynamic themes and PlayStation Home content, as well as the opportunity to participate in sweepstakes and giveaways members only, the first of which is a all travel expenses to be visitor of PlayStation at 2011 Consumer Electronics Show (CES) in Las Vegas paid.
"PlayStation most important asset is its loyal fans and press PlayStation gives us the opportunity to show our appreciation for their extraordinary passion and desire to evolve continuously the gaming world," said Susan Panico, Senior Director, PlayStation Network. "We cannot thank our supporters enough for the feedback that we have given over the years and I look forward to further dialogue to help us evolve Awards PlayStation to make it the best loyalty program that can be ".
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